Since its inception, Nike's backbone has been its running division. From putting the "Air" in Air Jordan to pushing the limits of human potential, the Nike Running line has transformed the world of footwear in its five decades of operation.What became today's international leader in sportswear began with two men's desire to push the envelope in running footwear. In 1964, Bill Bowerman and Phil Knight started Blue Ribbon Sports (BRS) in Eugene, Oregon, home of the University of Oregon. The coach ...
Since its inception, Nike's backbone has been its running division. From putting the "Air" in Air Jordan to pushing the limits of human potential, the Nike Running line has transformed the world of footwear in its five decades of operation.What became today's international leader in sportswear began with two men's desire to push the envelope in running footwear. In 1964, Bill Bowerman and Phil Knight started Blue Ribbon Sports (BRS) in Eugene, Oregon, home of the University of Oregon. The coach ...
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