Jasmine Heart and Peilan Revenue: New Perfumes by Qixi Tsicy

Ask yourself - how much do you know about perfume from China? Chinese perfume brands or Chinese perfumers? The activities of international perfume companies in China? The tastes and preferences of the population of the country? The potential perfume market in China is huge: around 20% of the global population is involved in only 2.5% of global perfume consumption (2019 data). It is no wonder that ...