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What's Next for adidas?

Hypebeast - 26 Aug 2022 21:06
What's Next for adidas? It's been 73 years since Adi Dassler introduced adidas to the world. Since then, the brand has blossomed into a powerhouse known for pushing the boundaries of athletic performance and influencing culture. Today, the Trefoil is known for being the savior of Ye's sneaker design career and the YEEZY line as well as working with an assortment of seminal talent like Lionel Messi, James Harden, Beyoncé and Pharrell Williams. They're also the go-to collaborative partner for luxury labels like Prada, ...
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