Jordan Brand Salutes Jayson Tatum's Hometown With the JT1 "Archer Ave"

Much like how Nike is beefing up its basketball roster with a new signature athlete in Ja Morant this year, Jordan Brand is following that same playbook by introducing Jayson Tatum as one of the freshest faces of its hoops category. The Boston Celtics superstar's Jordan JT1 has been steadily trickling out in more colorways, one being the "Archer Ave" makeup that serves as a love letter to his hometown of St. Louis.There are a few striking details here that are reflective of Tatum's roots. If you...