Inside Under Armour's NYC Pop-Up Celebrating the SlipSpeed Training Sneaker

Under Armour hosted an interactive pop-up at its NYC location in celebration of the brand's SlipSpeed sneaker, its most technically-advanced training shoe to date. The launch event, held on February 13th, which then opened up to the public on Valentine's Day, invited local creatives, athletes, and celebrities to discover the SlipSpeed and dive deeper into the history of Under Armour.Attendees of the opening party had the chance to customize their own UA jerseys with graphics exclusively designed...