EBITDA, not net income, is the key metric for valuing private businesses. A powerful benefit emerges by taking steps to maximize EBITDA before beginning the sale process. It's the psychological lift those actions provide the buyer.
EBITDA, not net income, is the key metric for valuing private businesses. A powerful benefit emerges by taking steps to maximize EBITDA before beginning the sale process. It's the psychological lift those actions provide the buyer.