Kim Jayde and the Off-White™ x Air Jordan 4 "Sail" for Hypebeast's Sole Mates

Today, Kim Jayde stands tall as Sneaker District South Africa's head of marketing. Having recently celebrated the store's grand opening, Jayde's commitment to stepping out of her comfort zone has earned her the shoes she fills today as one of her region's proud representatives in the sneakerverse.Coming from Bulawayo - a small town in Zimbabwe - Jayde's love for sneakers has blossomed alongside her professional career. A former MTV Base VJ and fashion blogger, she managed to cement herself as pa...