Alexander-John and His Roc Nation x PUMA RS-XL "Mixtape Evolution Pack" for Hypebeast's Sole Mates

Alexander-John has always dreamed big. Throughout his decades of design work, starting as a custom sneaker creator in 2004, he's established a client list that includes everyone from Jay-Z to Google. However, it wasn't until he locked in with PUMA that he finally accomplished his goal of bringing his vision to scale.Back in 2018, the German sportswear brand linked with Alexander-John to design a shoe based on the music of the '90s -- resulting in the PUMA RS-X "Mixtape." Covered in references to...