Hypebeast -
26 Oct 2023 22:01

Sustainability is a core value to NOAH, with the clothing label donating a portion of annual sales to various environmental groups, as well as offering an in-house "Not Dead Yet" initiative, which encourages customers to return used NOAH clothing through its buyback program, allowing the preloved items to be intentionally upcycled or recycled. The label's latest sustainability move includes partnering with "equitable cultural heritage library for IP licensing" Roots Studio - dedicated to uplifti...
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