SKIMS Named the Official Underwear Partner of the NBA

Kim Kardashian's solutions-oriented underwear, loungewear and shapewear brand SKIMS has been named the official underwear partner of the NBA, the Women's National Basketball Association (WNBA) and USA Basketball.In the partnership, SKIMS will tap into the aforementioned basketball associations' massive communities to generate excitement and demand for its product offerings in a new sector. Details on what exactly that will entail remain sparse; however, the brand stated that it plans to show up ...