Kano, Central Cee, Nia Archives and Other Artists Come Together to Celebrate 25 Years of the Iconic JD Duffle Bag

Sportswear retailer JD has just dropped its annual holiday campaign. Titled "Forever Forward," this year's festive ad celebrates the enduring spirit of its ubiquitous duffle bag in light of its 25th anniversary. Regarded by the retailer as the "original bag for life," the minute-long video plays on the ever-evolving uses of the bag. Following a typical journey, it takes from the moment it leaves the store, the bag is captured in a humble housing estate, pirate radio studio, and other familiar Br...