LG Conjures Optimism with Life's Good Campaign Featuring Willow Smith, Cody Simpson, and Jenny Park

Life's Good. While it might seem coincidental that this short and sweet phrase shares the same initials with LG Electronics, it vividly expresses the optimistic spirit of the LG brand. The phrase, which naturally comes to mind when thinking of LG, has been around for 25 years already. While much has changed in our lives during this time, the philosophy of embracing challenges with optimism encapsulated in Life's Good remains as relevant as ever.It all began in 1998 in Australia, when LG was a re...