Behind the HYPE: How Mercedes-Maybach Heralded a New Era of Luxury Automotive

In the latest episode of Behind the HYPE, the Mercedes-Maybach brand goes under the spotlight as Hypebeast uncovers how its generations of luxury cars came to be associated with the travels of high profile celebrities, creative icons, and even royalty. The design blueprint that comprises Mercedes-Maybach's vehicles - particularly its archetypal S-Class - is established as a recognizable silhouette across the globe. With elongated lines and a typically vast grill, its distinctive aesthetic has be...