AMIDA Makes a Comeback With a Retro-Futuristic Digitrend Timepiece

At Baselworld back in 1976, AMIDA debuted its Digitrend driver's watch -- a pioneering timepiece that disrupted the then-watchmaking scene with its futuristic design. The Grenchen-based watch brand has been around since the mid-1920s, but instead of playing safe, the brand prided itself on its innovation and thirst for the future. Making its comeback now, AMIDA is relaunching its iconic timepiece with a modern twist.Reimagined and refined, the new Digitrend Take-off Edition is introduced as a co...