New research states that Apple's iPhone has had a remarkable rise to overtake Samsung in the EU, but that headline claim doesn't stand up to the gentlest scrutiny. Figures suggest that the iPhone 15 is particularly popular in Europe In February 2024, research firm Canalys did say that Apple returned to pole position in European smartphone sales during the 2023 holiday quarter. It also said that this meant Apple had overtaken its main rival for the first time in seven quarters.Now separate resear...
New research states that Apple's iPhone has had a remarkable rise to overtake Samsung in the EU, but that headline claim doesn't stand up to the gentlest scrutiny. Figures suggest that the iPhone 15 is particularly popular in Europe In February 2024, research firm Canalys did say that Apple returned to pole position in European smartphone sales during the 2023 holiday quarter. It also said that this meant Apple had overtaken its main rival for the first time in seven quarters.Now separate resear...
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