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BRAIN: Rethinking how the sales business works

Venture Beat - 19 Jul 2024 16:50
CONTRIBUTOR CONTENT: Most sales representatives spend a majority of their time setting appointments, a task they generally dislike. Despite being a key driver of outbound sales, appointment setting is often the most under-trained and undervalued business sector. Outbound sales-focused companies collectively spend billions of dollars each year on setting appointments. Yet, their sales reps often average just […]
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