Hypebeast -
25 Sep 2024 13:00
It's been an eventful off-season for the Boston Celtics star. Jaylen Brown has officially launched his own performance brand, 741, taking to Instagram to make the reveal. Launching the official website, NBA champion unveils the sportswear brand with the announcement of his first signature sneaker. In the official press release, it stated that Brown had "turned down over $50 million in endorsement deals from other major sneaker companies to pursue full ownership and creative control of his own br...
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