New Balance's Retro 740 Runner Is Getting a Reissue

Name: New Balance 740Colorway: White with Marsh Green and Sea SaltSKU: U740GR2MSRP: $110 USDRelease Date: October 16 2024Where to Buy: New BalanceNew Balance is heralding the return of an archival model that could be the next fan favorite among the brand's Y2K-era runners. The 740, one of the brand's ealy 2000s running models, is back in new colors and updated with restraint so as to maintain the retro-technical design of the shoe. In a statement Senior Product Manager David Kent said "The updat...