adidas' Fitness Rave Shared a Look Into the Future of Training for Next Gen Athletes

Last weekend, adidas brought its Les Mills Live fitness festival to Berlin. Following on from several worldwide community events, the two-day festival took place at Kraftwerk Berlin - one of the city's most iconic nightlife venues - where training and rave culture merged into one. The open-air warehouse location housed the festival across the three stories with sports, tech, and cultural activations on every corner. At the entrance, billboard-sized displays and thumping electronic music filled t...