PDF FW25 Is Graffitied, Grungey and Grand

On Friday night, hundreds of Milan's fashionites crowded outside SuperStudio to witness the high-intensity, thrill-seeking fashion brand PDF's runway debut -- a graffitied, grungey and generally grand depiction of designer Domenico Formichetti's chokehold on Milan's streetwear scene.The fervent label had already captivated the Italian city's attention with its "Holy Motor" presentation in June, at which 1,500 guests watched artists like Ghali, Tony Effe, Tedua and more perform alongside the impr...