Hypebeast -
28 Feb 2025 18:57
After a series of successful collaborations, UNDERCOVER and GU (Uniqlo's sister brand) are making their relationship official. Meet UG, the fashion brainchild of the Jun Takahashi-led label and the Tokyo-hailing retail brand that's aiming to "elevate the initiatives" between the two imprints.Coming next month, UG's first collection is inspired by the theme of "Silent/Nose," and it features "playful designs and unstructured styling that bring a slight sense of discomfort and surprise to everyday ...
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