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Magliano Heads to the Fair in SS25 Campaign

Hypebeast - 10 Mar 2025 17:55
Magliano has unveiled a nostalgic campaign set in an Italian fairground to showcase its SS25 collection. Founded by designer Luca Magliano, the Italian brand's latest collection continues his exploration of 90s normcore infused with touches of craft and irony.Magliano's Instagram post expounds on the inspirations, "Smoke machines operate losing their ephemerality, thickening the air to a dense haze. Amongst the rides is the Tagada, iconic symbol of Italian 00s teendom. Its vertiginous spinning c...
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