Hypebeast -
14 Mar 2025 22:15
Maxfli doesn't just want to be that box of balls on the shelf anymore. The one that people see and remark to a friend "I used to play Maxfli back in the day." First founded in Australia in 1922, the brand was later purchased by DICK's Sporting Goods in 2008, but now Maxfli is well and truly back. Despite the longstanding tradition of the company once known for its Australian Blades and success at major championships, Maxfli's director of product management Ray North told us definitively "This is...
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