Hypebeast -
2 Jun 2025 22:34
SummaryHelmut Lang has released its Pre-Fall 2025 campaign, featuring a pared-back range of Summer essentials designed with the label's modern minimalist flair.Helmut Lang's Pre-Fall 2025 collection arrives in a new, elegant campaign shot by Daniel Shea. With lightweight fabrics and breezy Summer silhouettes, the looks styled by Jason Rider highlight the label's historically minimalist ethos in a range of easy-to-wear yet design-forward garments.Don't be fooled by the collection's simplicity -- ...
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