Hypebeast -
24 Jun 2025 18:03
British luxury label Aquascutum heads to London's bustling streets to ignite its latest campaign. "Being Active" looks to trigger the body and mind within creative fields, heading to the city's most energetic sector in SoHo. Dukes Cupboard founder Duke Milo fronts the campaign with a relaxed energy, seeing the vintage expert "explore what it means to be "Active" in today's cultural and creative landscape." From opening his shop doors to going record shopping, Duke Milo is calm and comfortable in...
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