66NORTH Celebrates Centennial at Copenhagen Fashion Week SS26

SummaryTo celebrate its upcoming 100th anniversary, performance wear label 66NORTH launched an immersive exhibition at Copenhagen Fashion Week on August 5 showcasing its historic legacy, new SS26 collection, and meticulous testing processes.The exhibition features a behind-the-scenes look at the brand's factory operations and 100-year-old repair initiative, emphasizing its commitment to craftsmanship, durability, and responsible material choices for garments made to last.Icelandic performanc...