Hypebeast -
19 Aug 2025 18:18

SummaryThe Chihuly exhibition at Maker's Mark connects the distillery's brand to art and sustainability.The "Summer of Sours" program is a new marketing strategy that uses cultural collaborations to sell a lifestyle, not just a product.Last week, I got on a plane and flew to Louisville then hopped in a car to Bardstown, Kentucky. My destination was Maker's Mark, where glass artist Dale Chihuly has an exhibition running through December with tours available here.Chihuly's ...
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