Hypebeast -
14 Sep 2025 08:46

SummaryGiorgio Armanis will instructs his heirs to sell the brand or pursue an IPOThe will outlines a phased sale plan, prioritizing luxury giants like LVMHHis foundation will retain a 30% stake to protect the brand's principlesIn a stunning revelation that has sent shockwaves through the luxury fashion world, the will of late designer Giorgio Armani has instructed his heirs to either sell the brand or pursue an initial public offering (IPO). The decision marks a powerful and surprising turn...
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