Hypebeast -
15 Sep 2025 20:56

SummaryVF Corp. will sell Dickies to Bluestar Alliance for $600 million, ending a seven-year partnership.The sale signals a new direction for the iconic workwear brand, aligning it with Bluestar's growing portfolio of streetwear-centric labels like Off-White.VF Corp. has made a significant move, selling its workwear powerhouse, Dickies, to brand management firm Bluestar Alliance for $600 million USD, according to BoF. The sale marks the end of a seven-year partnership that began with VF Corp...
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