Doug Bowser Retiring From Nintendo Of America, Devon Pritchard Named President And COO

Nintendo of America president and chief operating officer Doug Bowser has announced his retirement from the role, effective at the end of the calendar year. Devon Pritchard, who joined Nintendo in 2006 and has served as the leader of the Sales, Marketing, and Communications division since 2021, has been named as Bowser's successor.Bowser joined Nintendo in 2015 as vice president of sales and marketing, before receiving a promotion to senior vice president of sales and marketing in 2016. In ...