NOVA Makes Anticipated Debut With "Performance In The City" Collection

In an oversaturated market, NOVA is cutting through the noise with an all-new athleisure line. "Street Active" is a performance-first sportswear category centered on NOVA's technical ecosystem, designed to elevate the way you move and keep up with the relentless pace of modern living. The brand's debut collection, coined "Performance In The City," also looks to disrupt the current athleisure landscape, bringing technical, style-forward sports staples to consumers without ...