Hypebeast -
12 Feb 2026 16:56

During Super Bowl Weekend, San Francisco was clearly the place to be; in between all of the sporting events, Levi's invited us down to their archival center located in the denim imprint's Bay Area Headquarters.Brand archivist Tracey Panek gave us a spin of the space, showing us a handful of pieces she personally sourced. Panek also took us to the denim imprint's Eureka Innovation Lab, letting us in on how Levi's denim dyeing tactics have evolved over the years.See some of the hig...
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