Reviews can't be objective, and you wouldn't want them to be

Reviewing the a7 V reminded me of the challenges, and the importance, of including subjective assessment in reviews. Photo: Mitchell Clark Reviews are, by most definitions, subjective: ultimately they always have a some degree of opinion. An informed opinion, subject to careful consideration of any inherent biases and critically assessed by other editors, we'd like to think, but still, ultimately, subjective. This is especially true of camera reviews. A camera isn't a simple device that ...