Why is Silicon Valley suddenly obsessed with being tasteful?

Whether its Palantir selling a $239 chore coat, Anthropic taking over a coffee shop or executives walking the red carpet at the Met Gala, techs biggest players are pivoting to fashion to sell their brands - and attempt to appear cooler in the processLast week, the US spy tech and data firm Palantir launched its latest merch drop, including a denim chore coat. Rugged utility, enduring style reads the websites description of the $239 (£175) jacket, which is branded with the companys logo on the c...