Hypebeast -
12 May 2026 14:11

SummaryTech brand Nothing has officially announced a major partnership with Charli xcx, naming the pop superstar as its first global brand ambassador and newest shareholderCharli joins a high-profile roster of cultural leaders invested in the company, including The Weeknd, Casey Neistat, and Swedish House MafiaTo launch the collaboration, the brand debuted a new global campaign titled "NOTHING (CHARLI XCX)" shot by Aidan Zamiri, highlighting the new Nothing headphone (a) and its massive ...
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