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Tech Giant LG Electronics Taps Arbitrum to Automate Programmatic Ads via Custom L2 Blockchain South Korean consumer electronics titan LG Electronics is developing a proprietary blockchain network aimed at transforming the digital advertising placement and sales industry. The Onchain Shift According to a report published by Fortune on June 11, 2026, the initiative leverages a shared, onchain database of advertising inventory and verified customer interaction records. Fortunes Jack Kubinec []
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