There’s no such thing as bad press. It’s a cliché, and — even worse than that — it’s not even true. If you want evidence that the public spotlight is a bad thing on occasion, you should acquaint yourself with the story of Ocean Marketing. As our article points out, an angry customer asked someone mildly famous to publicize a few emails he exchanged with the owner of Ocean Marketing, and it destroyed the company. Or how about this advertisement Sony...
There’s no such thing as bad press. It’s a cliché, and — even worse than that — it’s not even true. If you want evidence that the public spotlight is a bad thing on occasion, you should acquaint yourself with the story of Ocean Marketing. As our article points out, an angry customer asked someone mildly famous to publicize a few emails he exchanged with the owner of Ocean Marketing, and it destroyed the company. Or how about this advertisement Sony...
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