Victoria's Secret's Customers Keep Getting Younger

Ten years ago, Victoria's Secret sold lingerie to women in their twenties. Today, the lingerie retailer is luring in young girls by offering underwear that is cute instead of sexy, reports Sapna Maheshwari at Bloomberg News. The highly-popular Pink line is technically marketed toward college girls ages 18 to 22. "When somebody's 15 or 16-years-old, what do they want to be?" Stuart Burgdoerfer, CFO of Victoria's Secret, said at a conference last month. "They want to be older, and they want to be ...