Atlanta's Winning Final Four Bid Creates A $70 Million Economic Impact For The City

As 100,000 college basketball fans converge upon Atlanta this weekend for the Final Four, the city expects to feel an economic impact of $70 million, according to Atlanta Convention and Business Bureau CEO, William Pate. A large part of that economic impact will be driven by the boost Atlanta's tourism industry feels with the influx of visitors to the city. According to AtlantaHotels.org, hotel rates for Atlanta's downtown and midtown hotels have increased by an average of 167 percent for the da...