Business Insider -
19 Jul 2013 16:05

Back in February, Google enraged some of its biggest advertising customers by changing the Adwords system they use to make it less likely that they'd run mobile or tablet-only campaigns. It was a fix, they said. Immediately, a number of clients went on the record to condemn Google. Some said Google was "stealing" from them. Mobile and tablet campaigns tend to be cheaper on a cost-per-click (CPC) basis than desktop campaigns, which is why a lot of advertisers like them. The new "Enhanced Campaign...
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