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The Ridiculous 'Exclusive' Gift Consumers Are Clamoring to Buy Today only, you have the chance to pay $50 for the privilege of spending another $400 at Starbucks. But only if you act fast! Almost exactly a year ago, the deal site Gilt launched a curious sale, offering a special stainless steel gift card to Starbucks for $450. With most gift cards, the amount paid is equal to the amount the holder can spend with the card. But this card was special: It was loaded with just $400. The justification for the price differential was that each card cost more than $5...
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