Heinz Punctuates Its First Super Bowl Ad In 16 Years With A Fart Joke

The Super Bowl's unrivaled U.S. audience presents advertisers with something of a double-edged sword. On one end, the game offers marketers a chance to reach more people in one place than any other television event. But on the other, it challenges brands to make a commercial that will somehow appeal to 110 million people who, in many cases, have precious little in common with one another.  To this end, Heinz Ketchup might have just released the most effective ad of the Super Bowl, one whose hum...