Microsoft is latching onto its one reliably cool brand, Xbox, to gain a foothold in the next emerging arena in tech: TV. Since 2001, the Xbox has been gaining a foothold in the living room thanks to millions of hard-core gamers attracted to series like "Halo" and "Call of Duty." The first Xbox console sold about 24 million units and introduced console gamers to online gaming. The Xbox 360 has sold about 80 million units since its release in 2005. It's still available in stores, and new games are...
How Microsoft Is Positioning The Xbox To Take On Amazon, Roku And The Apple TV
Business Insider - 3 Apr 2014 06:14
Microsoft is latching onto its one reliably cool brand, Xbox, to gain a foothold in the next emerging arena in tech: TV. Since 2001, the Xbox has been gaining a foothold in the living room thanks to millions of hard-core gamers attracted to series like "Halo" and "Call of Duty." The first Xbox console sold about 24 million units and introduced console gamers to online gaming. The Xbox 360 has sold about 80 million units since its release in 2005. It's still available in stores, and new games are...
Share this Article
Recommended