It’s lunchtime in Bryant Park in New York, and the lawn, already replete with fancy restaurants, food stands, and a carousel, is dominated by a bizarre apparition: a 50-foot-tall cigarette emblazoned with the words, “Cigarettes Out. Health In,” written from the smoking ember to the giant butt. The cigarette (actually a balloon) was sinking, at first slowly and then faster and faster, until at 1:15 it crushed into a giant ashtray, accompanied by a cloud of smoke made by a fog machine.
It’s lunchtime in Bryant Park in New York, and the lawn, already replete with fancy restaurants, food stands, and a carousel, is dominated by a bizarre apparition: a 50-foot-tall cigarette emblazoned with the words, “Cigarettes Out. Health In,” written from the smoking ember to the giant butt. The cigarette (actually a balloon) was sinking, at first slowly and then faster and faster, until at 1:15 it crushed into a giant ashtray, accompanied by a cloud of smoke made by a fog machine.
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