How Steve Jobs Convinced Tim Cook To Work For Apple (AAPL)

Apple CEO Tim Cook began working for the company in 1998. He was recruited by Steve Jobs from Compaq, where he was perfectly content. But Apple was persistent about Cook coming in for an interview, so Cook caved. Cook tells Charlie Rose how he wound up at Apple. During his one-on-one meeting with Jobs, Cook learned about the company's desire to enter the consumer space. Jobs also described a wonder computer Apple was working on but hadn't yet released, the iMac. The iMac was the first hit prod...