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Did Boring Business Meetings Kill Barbie?

The Huffington Post - 23 Dec 2014 21:14
Did Boring Business Meetings Kill Barbie? While Barbie was busy becoming a tech entrepreneur, the company that makes her was mired in old-school business bureaucracy. Mattel Inc., which owns the iconic doll, has seen Barbie sales plummet 18 percent this year. Sales of other big Mattel brands have also fallen recently, including Hot Wheels and Fisher-Price, according to the company's financial statements. To explain the fall in popularity among once-desirable toys, Monday's Wall Street Journal points to an unusual target: boring business...
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