Burt's Bees, Originated by an Innocent Capitalist

I have been reflecting on why Burt Shavitz, the face behind Burt's Bees, impacted our world. Burt was an icon for natural, niche products whose core values remained consistent even after he became a millionaire. With Burt's Bees, he had no agenda when he and his girlfriend, Roxanne, developed the brand. It was an honest, authentic and true story. Their romance began when he picked her up hitchhiking on route to the post office. Even though their personal relationship did not work out, and she re...