The UK is forfeiting £48bn in lost exports because of its lack of language skills. How can small businesses get their message across? It's easy to feel intimidated by the prospect of selling in another language. According to research from the British Council, around three-quarters of British people don't speak another language well enough to have a basic conversation, let alone sell a product or negotiate a deal. But it's well worth getting over that language barrier. A recent report from the D...
The UK is forfeiting £48bn in lost exports because of its lack of language skills. How can small businesses get their message across? It's easy to feel intimidated by the prospect of selling in another language. According to research from the British Council, around three-quarters of British people don't speak another language well enough to have a basic conversation, let alone sell a product or negotiate a deal. But it's well worth getting over that language barrier. A recent report from the D...
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