How to Optimize Your Small Business for a Mobile World

There’s no question that mobile is becoming the dominant channel that even small businesses have to pay attention to if they want to win and keep customers. A 2012 Kissmetrics infographic showed mobile on the rise, with the sharing of mobile browser growing by 1,000% between 2009 and 2011. Other statistics showed that online-only retailers that use a mobile site can increase their engagement rates by as much as 85% while website visitors are 51% more likely to do business with an online retail...