This Spotify-backed startup wants to shake up a whole new music market, and it just launched in the US

Soundtrack Your Brand Streaming music is taking over the industry, and with over 30 million paying users, Spotify is leading the pack. But one area where the disruption hasn’t hit to the same extent is with consumer businesses: think department stores or coffee shops. That market is still dominated by the old model, which consists of buying CDs or specialized equipment licensed for a business setting, according to Ola Sars, cofounder of streaming service Beats Music. That’s why in 2013, Spot...